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A NATURAL ARTIST WITH AN EYE FOR DIVINE DETAIL

Not everyone has the desire, time, or eye for digital design. Add technology, and 9 times out of 10 it's a dead end. (If you're here, I'm assuming you fall into this category. No shame!)

Lucky for you, I love the technical side of this craft almost as much as I love the design side.

Beyond fine-tuned design taste, I have an appetite for analyzing, digesting, and blending key pieces of information together, while filtering out the unneeded rest, to achieve a more simplified and harmonized system (it's the Virgo rising in me).

Analytical and technical bits aside, feelings and emotions that evoke intense passion have always been at the core of my existence (hi, I'm a Cancer sun and Aries moon).

Webcraft is the culmination of the who, how, and why I am - all wrapped up and embodied in a brand with the mission to help other creatives evoke deeply-rooted emotions and everlasting connections with their people.

Enter: Carefully crafted brands and websites for enchanting entrepreneurs that they deeply feel and embody.

MEET YOUR DESIGNER

30-something-year-old, still-emo-at-heart, health-conscious, therapy-going, routine-loving-Amy found a creative vessel for alchemizing her younger self's dreams into a tangible reality, with the ability to positively and deeply impact others.

today

24-year-old, fresh-out-of-college, journey-to-find-true-meaning-Amy found a conduit for navigating emotional growing pains through inner-work.

2017

19-year-old, move-to-China-to-find-peace-and-balance-Amy found her next artistic passion through Eastern culture and practicing the activation of chi energy.

2012

16-year-old, oil-painting-charcoal-drawing-Amy found her next favorite creative channel while playing around with art styles and mediums.

2009

12-year-old, deeply-emo, music-is-life-Amy found her go-to emotional outlet while journaling her teenage angst and heartbreaks.

2005

6-year-old, bag-full-of-tootsie-rolls-Amy found her first artistic love through writing her first chapter book.

1999

A TIMELINE of EMBODYING THE BRAND

AT THE HEART
OF WEBCRAFT

CANCER SUN / CHAI LATTES 
CAT mom / loveS a RAINY DAY 

IN  A  NUTSHELL

CALL ME THE
MICHELAN CHEF OF YOUR DIGITAL DREAMS

I'm ready to serve you a 5-course meal served with a cherry on top so you can continue romanticizing your life without the headache.

More than just pillow talk and a pretty exterior, I pour my heart and soul into proven design and strategy recipes that connect potential clients to you and your brand, while strengthening the connection with your existing die-hards.

Your personal brand is waiting to *fully* exist. Here, you can have your cake and eat it too.

IF YOU'RE A FOODIE

GRACE / FACE BY GRACE

"She brought my brand to life better than I imagined."

Working with Amy was such a dream. I was nervous to hand off something as personal as my business logo, but she made the whole process so easy and fun. She really took the time to understand my vision and somehow brought it to life even better than I imagined. Not only is she insanely talented, but she’s also kind, intentional, and genuinely cares about making sure you love the final product. I’m so grateful I found her—my brand finally feels like me because of her.💌💌💌

"All the time and energy
Amy put into this really shows. Everything she does is so incredibly intentional!"

JAYDE / ESTHETICS BY JAYDE

When two people share passion, vision, and ambition, dreams alchemize to reality. Let's bake the recipe you've been craving and cast magic across your brand ✨

let's share wavelengths

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